The Four Signals Automation Framework

The Four Signals Automation Framework

Why this works:

  • Aligns outreach with real buying signals like intent, funding, tech, and job changes
  • Keeps lists constantly refreshed without manual prospecting
  • Improves reply rates with messages tailored to what’s happening now
  • Turns timing into a repeatable, scalable motion

How to set it up:

  • Define company criteria in Search
  • Subscribe to the search so new companies and contacts auto-populate
  • Set volume limits and route contacts into a dedicated list
  • Sync contacts to your CRM or sales engagement platform
  • Trigger signal-based sequences with relevant, timely messaging